Mustache, a Daniel J. Edelman Company

Senior Copywriter | April 2023 – Present | Atlanta, GA

Clients: Florida Department of Citrus, Google Health, Amazon Music

• Creating content for social, earned media, paid media, and influencer

• Concepted creative platform that helped win social AOR for Amazon Podcasts

Trade School

Senior Copywriter | October 2021 – April 2023 | Atlanta, GA

Clients: The Home Depot, Publix, Mailchimp, SharkNinja

• Earned the Arthur M. Blank Family Foundation an Atlanta Addy for their rebrand anthem video

• Co-wrote SharkNinja’s first national broadcast spot for Ninja Kitchenware

• Helped bring The Home Depot to TikTok and created multiple successful viral videos

• Wrote how-to articles, customer success stories, and weekly eCommerce newsletter for Mailchimp’s small business owner audience

ABM Industries

Copywriter | August 2020 – September 2021 | Atlanta, GA

• Developed copy and creative for a Fortune 500 facility management company

• Wrote 2021’s highest-performing email and coined ABM’s innovation platform, ABM Next
  

• Created content for a variety of industries including aviation, education, and entertainment

Freelance Copywriter & Consultant

January 2020 – September 2021 | Remote

• Social content and copy for businesses, influencers, and various startups with 20k+ followers

• Clients in travel, gaming, fashion, food, real estate, tech, and more

Adventure Media and Events

Editorial Assistant | September 2018 – May 2020 | New York, NY

• Wrote site content, ad copy, and print features for three cross-generational pop culture brands

• Led digital strategy across brand and influencer paid media campaigns (avg. 100k+ impressions and 20% organic social growth)

The Peabody Awards

Futures of Media Board Member | 1st Team Production Assistant | May 2016 – May 2019 | New York, NY

• Curated digital narrative content for the Peabody-Facebook Futures of Media Awards, a collaborative offshoot of The Peabodys honoring the year’s best in storytelling across VR, interactive, podcasts, and more emerging media

• Coordinated movement of award recipients for live broadcasts of The Peabody Awards (2016 – 2019)